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September 28, 2026

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Endy Opens a New Store in Ottawa: Your Home For Better Sleep

By Adelaide Prior
The doors are officially open at Endy’s new store in Ottawa. Canada’s Original Mattress in a Box welcomed its first Ottawa shoppers on September 18, bringing its award-winning, Canadian-made mattresses, furniture and bedding to the nation’s capital for the first time.This is a great chance to try Canada’s award-winning mattress in person and see why more than one million Canadians and over 30,000 five-star reviewers have chosen Endy for better sleep. You’ll also be able to explore our full range of sleep essentials and home products, all backed by Endy’s 365-night trial, 15-year warranty and commitment to helping Canadians find their perfect sleep setup.

Why Ottawa?

Ottawa has become one of Endy’s fastest-growing communities. More and more local customers have been looking for ways to experience and shop Endy in person, so the capital was a natural next step.“We see this as the beginning of a much deeper relationship with the Ottawa community, we want to be here for the long term, continuing to listen to our customers, evolve the experience and give people more ways to discover Endy,” says Jason Cassidy, President of Endy.
“No matter how the brand grows, the goal of helping people get a better night’s sleep so they can wake up rested, energized and ready to Rise to Shine, remains the same.”
Jason Cassidy, President of Endy

Better Mornings, Closer to You

Inside of Endy Bayshore store, with tables of sheets and pillowsBayshore is Endy’s sixth retail location and our very first in Ottawa. After our sponsorship of the Ottawa 67’s, we wanted to take things to the next level with a store.Endy was founded in Toronto in 2015 as Canada’s first mattress-in-a-box. Online shopping is still at the heart of who we are, but we know that choosing a mattress is a unique journey.“Endy was built as a digital-first brand, and that will always be an important part of who we are. But we also know that more than 70 per cent of mattress purchases in Canada still happen in-store,” says Cassidy. “As we grow, it’s about meeting customers wherever they prefer to shop and giving them the convenience and simplicity they expect from Endy online, with the option to come in, try the products and speak with someone in person.”The store brings Endy’s mattresses, bedding, furniture and sleep essentials under one roof. Take your time, try different firmness levels and ask our team anything you need to know.

Grand Opening: Jamie Fine and Moo Shu Ice Cream

To celebrate our new home, local artist and five-time Juno nominee Jamie Fine made an appearance in-store on September 26 and 27. Shoppers also took home exclusive giveaways, and the first 100 people each day enjoyed complimentary ice cream sandwiches from Ottawa favourite Moo Shu Ice Cream.“Opening a store is about becoming part of the community, not simply opening the doors,” says Cassidy. “Working with local talent and businesses like Jamie Fine and Moo Shu is another way for us to celebrate Ottawa through people and brands that already have a meaningful connection to the city.”We’re grateful to everyone who came out and made the weekend so much fun. We look forward to seeing you again soon.

Planning a visit to Ottawa?

Ready to find your perfect sleep? Wherever you are in Ontario, visit us at Bayshore Shopping Centre (100 Bayshore Dr A70, Ottawa, ON K2B 8C1) and see why Canadians have been choosing Endy for more than a decade.We can’t wait to help you rise to shine.
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